LEADOLOGY™ is the science of online lead generation. In essence it’s about accountability.

In our digital world, clicks, shares, likes, views, comments, engagements, they all have value – but only if they help you to generate business.   That is the fundamental truth and basis of LEADOLOGY™.

Mastering LEADOLOGY™ requires two distinct but essential elements, one practical and one emotional:

Expert command of digital marketing channels

A sales-obsessed mentality and attitude.

Principles of LEADOLOGY™

There are five key principles of LEADOLOGY™. Principles which all members of the DigitalKOG Team embrace and which guide our every action and reaction:

1

Leads first; everything else second.

Our number one goal is always lead maximisation, everything we do is framed by that perspective.
2

Quality before quantity.

Counting lead numbers with no regard for quality is pointless. Here, quality always comes first.
3

Be data driven, not data led.

Data is important. But not as a replacement for knowledge, experience, training or gut instinct – it is a support to those things. Data does not absolve us of our accountability.
4

Test. Measure. Record. Learn. Share.

We are never at the end. Through learning and sharing, we can always go one lead better.
5

All detail matters.

Detail that lives behind the scenes often impacts just as much on leads as that which is in full view. Therefore, in LEADOLOGY™, every detail matters.
Leadology

Your profit matters to us

Our clients don’t buy Digital Marketing Services, they buy leads – in a perfect combination of quality and quantity produced by a team of online experts who are conditioned to care about the real outcome of their work.

If you want to truly maximise leads, LEADOLOGY™ is your only solution.

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